Saturday, 3 October 2015

Music Video Pitch

Our group will consist of myself and Tasmine Benton. Both of us will be in control of filming, directing and editing. Tasmine will also be in charge of costume while I will plan for the location in which we will film. We will either feature in the video ourselves or invite a friend to be our actor/actress. To match the genre, the protagonist will wear casual, potentially loose, clothing. The editing will not be flashy but rather plain with straight cuts.

The song we have chosen is 'Laura Palmer' by Bastille. It is an Indie-Pop song and is 3 minutes and 4 seconds long. Our first thoughts are to either film in the twilight/ the dark or in black and white which will match the lyrics, for example 'ran into the night'. Most of the shots will be done outside. This will be mixed with some lip syncing and interior shots. Some shots may be purposefully unsteady and others with be close ups to emphasise the narrative and certain emotions. Editing will vary. The chorus will be faster paced, short shots and longer shots with slower editing will be used in the verses.

We wish to use a DSLR because it films in high quality and some shots may be done using a phone to create a hand-held, self-made video feel. It will take approximately 6-8 weeks to complete. We will spend 2-3 weeks on filming, but will also be editing alongside filming to ensure that footage is good enough and work out if we need more film. We will practise the shots we want and will film in autumn and winter.

We are matching the visuals to the lyrics, which is following Goodwin's conventions and we are aiming for a narrative effect. Our audience will mainly mid-teens who like indie-pop. They will watch the video as an escapism and diversion from reality and their life issues. To fit the whole package, the CD cover and the website will also have dark colours.

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